About Us
Welcome to Maatru Rasah – Where Tradition Meets Quality
At Maatru Rasah, we celebrate the vibrant heritage of India with our amazing handmade, preservative-free foods in small batches following Prayagraj's 1890 heirloom recipes along with Indian handicrafts and paintings. Since we started in 2013 in Ghaziabad, we've been a go-to spot for health-conscious buyers and culture lovers.
Our Products
Our signature products feature a variety of handmade achaars (pickles) and chutneys, each batch carefully sun-dried and seasoned to perfection using traditional methods passed down through generations, keeping health and sustainability in mind. We have various flavours available, including organic spices and unique oil-free alternatives. we also offer exquisite GI-tagged paintings and handicrafts, which represent the pinnacle of Indian art.
Our Commitment
At Maatru Rasah, we put sustainability and authenticity at the centre of everything. We're dedicated to keeping our ingredients and methods genuine, ensuring that no preservatives or artificial additives mess with our product's pure essence. Our commitment goes beyond just food; we also focus on our handicrafts, prioritising ethical sourcing and supporting local artisans.
For Our Prospective Partners and Clients
Maatru Rasah isn't just a brand; it's a movement for mindful consumption and keeping our culture alive. We’re all about connecting with businesses that share our values, health and wellness fans, and anyone who loves genuine, high-quality products. Our team is spearheaded by a group of visionaries, including Dr. (CS) Puja Shree Agarwal, Nitesh Dixit, Rahul Dixit, and Rishabh Agarwal (IIM Alumni), who are all committed to our mission.
Join Us
We’re inviting retailers, distributors, and partners who resonate with our vision to join us on this adventure. Whether you want to bring our products to your marketplace or explore partnership opportunities, Maatru Rasah guarantees quality, authenticity, and a taste of India’s vibrant cultural heritage.
Experience the pure flavours and traditional craftsmanship with Maatru Rasah. Contact us to learn more about our products and how we can collaborate for a healthier, more sustainable future.
Our Vision
At Matrurasah, our consistent endeavour is to reach and share the pinnacle of India's genuine and profound heritage, laced with love, affection, and compassion.
Our Mission
Beaconed by our values, our mission is to take a step towards perfection with integrity.
Our Story
A setback jolted Puja Shree from her comfort zone, pushing her to pursue something big and unconventional. Gritty and curious, she dared to dream and embarked on her journey with Maatru Rasah, honouring her family's legacy of crafting healthy, homemade, tangy pickles. Her journey wasn’t spontaneous; it was destiny carved since childhood. Strong and resilient, Puja credits her forefathers for their profound legacy, inspiring her to carry their name through Maatru Rasah. Her determined mindset guides her team towards a future glowing with authenticity, innovation, and mother-like love.
Joined Puja in this venture are the co-founders: Nitesh, Rahul, Neha, and Neetu. Habitual label-checkers were alarmed by the plethora of additives, contaminants, and preservatives found in store-bought products. This realisation birthed their shared vision: "Reviving Our Roots: India’s Additive-Free Journey." They collectively decided it was time to make India preservative-free, ensuring that future generations could enjoy food as pure and healthy as the legacy they cherish.
Maatru Rasah also deals in organic spices, pure honey, and high-quality pickle ingredients, connecting people with handmade GI tag paintings of Odisha and Indian handicrafts.
We take immense pride in being Bhartiya Heripreneurs. With a deep reverence for our heritage, we are dedicated to bringing the richness of India's traditions to you, crafted with care and love. Every product from Maatru Rasah is a testament to our commitment to celebrating and preserving the legacy of our land.
Our Core Team
Nitesh Dixit, Co-Founder
He is the visionary founder of Maatru Rasah, brings a wealth of experience across diverse industries including infrastructure, real estate, hospitality, and business development. His leadership and commitment to integrity drive the success and growth of Maatru Rasah, ensuring the highest standards in every aspect of the business.
Dr. (CS) Puja Shree Agarwal, Co-Founder
She is the visionary behind Maatru Rasah, combines her profound respect for Indian heritage with modern entrepreneurship. Proud to be a Bhartiya Heripreneur, her passion for sustainable, authentic products drives our mission to celebrate and preserve India’s rich traditions, bringing them into homes around the world with integrity and love.
Rahul, Co-Founder
Rahul, the founder of Maatru Rasah, has extensive experience in public relations and legal affairs. Rahul's commitment to excellence and strategic vision drives Maatru Rasah's success, fostering strong relationships and maintaining high legal and ethical integrity standards.
Neha, CEO
With her digital marketing and social media experience, Neha helps us quickly understand e-commerce. She is determined to drive success and delivers her professional insight to bring the company to the next level.
Neetu, Product Advisor
Neetu is a product consultant, leveraging her profound expertise in Indian art and culture alongside her extensive knowledge of Indian spices.
